=ý = հб ƽþƴ лδ ó л 3 м ' ɸ л м(JEPS)' ƴٰ 12 .

̹ л ֵ(ɸа 4г) (հ п), Ѽ(ȭСöа 06й) 3̴.

'Һ Ǵܿ ޸ƽ ȿ(The Effect of Colour on the Anchoring Heuristic in Consumer Decision Making)' ΰ ൿ ȿ ִ.

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