DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/af8042/encyclopedia_of_cr)
has announced the addition of Elsevier Science and Technology's new book
"Encyclopedia
of Creativity, Two-Volume Set. Edition No. 2" to their offering.

“Encyclopedia
of Creativity, Two-Volume Set. Edition No. 2”

The first edition of the successful Encyclopedia of Creativity served to
establish the study of creativity is a field in itself. Now completely
updated and revised in its second edition, coverage encompasses the
definition of creativity, the development and expression of creativity
across the lifespan, the environmental conditions that encourage or
discourage creativity, creativity within specific disciplines like
music, dance, film, art, literature, etc., the relationship of
creativity and mental health, intelligence, and learning styles, and the
process of being creative.

This reference also appeals to a lay audience with articles specifically
on the application of creativity to business settings. Available online
via ScienceDirect and in limited print release.

Highlights:

• Summary comprehensive coverage of creativity research.
• Signed articles by top authorities, peer-reviewed.
• Biographies of famous individuals: how they became famous, the process
  of their creativity, and what about their work set them apart from
  their cohorts.
• Application of creativity research information to business settings.

Authors:

Mark A. Runco, Ph.D. is Professor of Child and Adolescent Studies at
California State University, Fullerton. He is founder and continuing
editor of the Creativity Research Journal and acts as senior editor of
the Perspectives on Creativity book series. Author of over 120 books,
chapters, and articles in the area of creativity, he is a fellow and
past president of the American Psychological Association's Division 10
(Psychology and the Arts). Pritzker, Steven R.

Steven Pritzker, Ph.D. is a writer and creativity consultant who has
worked with companies such as Fox, MTM, Paramount, Time-Warner, Disney,
Eastan Kodak, The Museum of Creativity Project, and Sara Lee. He has
taught writing, creativity, and Educational Psychology at UCLA and the
University of Southern California. Dr. Pritzker has written over 75
network television episodes for series including Emmy winners Room 222
and The Mary Tyler Moore Show.

For more information visit http://www.researchandmarkets.com/research/af8042/encyclopedia_of_cr